We've been working on quite a few designs for packaging recently (watch this space) and while there are some restrictions we try and make our packaging as original and creative as possible to make the product really stand out from the competition.
So when we saw these examples of being creative with barcodes we just had to share them with you and can't wait to have a go ourselves!
Jack Daniels has recently updated it's iconic packaging labels with a much simpler, cleaner design. The new label features a photo of Jasper Newton 'Jack' Daniel himself along with a brief 'About Us'. A quick vote in the office and on Twitter found that we all preferred the new version. To be honest though, I'm pretty sure most people won't even notice the change