A brand new you
Novita, a company specialising in skincare, approached us requiring a brand development of their specialist skincare range.
Initially we were asked to develop their existing logo and create a full brand identity. This was then rolled out throughout the product catalogue and various marketing materials both to consumer and resellers.
Following the rebrand came our favourite bit - the development of the Novitá skincare range product branding. The skincare brand was at the higher end of the pricing market so had to stand out as a premium brand, however as it was virtually unknown by name it also had to reflect the specialist skincare selling points of the brand.
After the success of Novita came more skincare brands added to the company portfolio and more branding projects for us including SkinFocal Branding, Professional Bride Branding, Blinc Marketing and CozmeticLab website design.
